Lexus New Generation IS

About this one page website

Sweet one pager with nice imagery and keyboard navigation.

A dynamic interactive microsite was created to coincide with domestic launch of the Lexus’ luxury sedan, the New 2014 Generation IS. The NEW IS is the 3rd generation IS sedan from Lexus. It was completely redesigned based on the concept of ‘fun to drive’. The New IS features an attractive sporty exterior and upgraded engine performance. designfever was responsible for the production and design Lexus’ NEW IS micro and mobile site, incorporating active animations to exemplify the dynamic performance and sensuous style of the vehicle.